Brands

Build Lasting Customer Relationships

MyClubCashBack connects brands and retailers with some of the UK's most passionate and engaged football supporters.

Through official partnerships with professional football clubs, we give supporters the opportunity to earn cashback on their everyday purchases, with rewards helping to support the club they love. It's a simple proposition that creates a powerful connection between supporters, clubs and brands.

As a retail partner, your brand becomes part of an ecosystem built on trust, loyalty and community.

Why Partner With MyClubCashBack?

Football supporters are among the most loyal and passionate consumer groups in the UK. Through our official club partnerships, your brand gains direct access to thousands of dedicated supporters who actively engage with their club throughout the year.

Our partner clubs typically attract:

Average attendances of 20,000+ per match
Fanbases exceeding 40,000 supporters
Highly engaged social media communities
Strong local and regional influence
And we're only just getting started.

The Power of Club Trust

Supporters trust the brands and organisations associated with their football club. When your brand appears alongside an official club initiative, you benefit from the credibility, familiarity and goodwill that supporters already have towards their club.

Rather than competing for attention through traditional advertising alone, you're positioned as a brand that helps supporters give something back to their team through their everyday spending.

Multi-Channel Exposure

Our retail partners benefit from a comprehensive range of promotional opportunities both on matchdays and throughout the season. Put your brand in front of thousands of supporters through:

Pitch-side LED advertising
Stadium big-screen promotions
Matchday programme advertising
Stadium concourse activations
Fan engagement activities and competitions
In-stadium announcements and promotions

Extend your reach beyond the stadium through:

Club social media channels
Dedicated email campaigns
Club websites and digital platforms
Supporter newsletters
Local press coverage
Community and offline marketing initiatives

Performance Driven Marketing

Unlike traditional sponsorship opportunities, MyClubCashBack provides a measurable route to customer acquisition and sales. Supporters are incentivised to choose participating retailers because every purchase helps support their club. This creates a powerful motivation to engage with partner brands and helps drive repeat purchasing behaviour.

The result is a marketing channel that delivers:

Increased customer acquisition
Higher customer loyalty
Improved repeat purchase rates
Enhanced brand affinity
Measurable return on investment

Launching With Bolton Wanderers

We're proud to have launched our first official club partnership with Bolton Wanderers and are actively expanding our network of professional football club partners across the UK. As our network grows, so does the opportunity for brands to connect with supporters across multiple clubs, regions and communities.

Become A Partner

If you're looking for a unique and measurable way to reach passionate football supporters, strengthen customer loyalty and align your brand with trusted community institutions, we'd love to speak with you.

Join MyClubCashBack and become part of a platform that helps supporters, clubs and brands win together.